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WEBSITE DEVELOPMENT

YOUR WEBSITE IS THE FOUNDATION OF YOUR ONLINE PRESENCE
DO YOU KNOW HOW TO MAKE THE MOST USE OF IT?

Find Out

How can Swan Consulting help your business develop a website you can be proud of?

Swan Consulting has decades of website development experience. We can design and build a website with you to showcase your brand message and fulfil your business goals.

Website Design

We work with you to develop a website design that embodies your brand and you can be proud to market. It will have all the functionality you need too.

Website Audit

We perform an SEO audit on your website to check whether all the pieces are in place to maximise its function and marketing potential.

Search Engine Optimisation

We use SEO to help your website be found online on Google and other search engines.

Contact us
for a chat

 

 

How Best to Use Your Website?

Whether your website is to be used as a short brochure or a large e-commerce store, it really is your calling card as a business. People will want to find you online whether they are just searching for something on Google, or whether they met you at a networking event and took your business card.

It is your chance to make a great first impression, and important to ensure a seamless, positive experience every time. People will often decide whether they want to do business with you based on the first page of your website they land on – your landing page. First impressions count!

However, you can easily lose even a loyal customer if your website is frustrating and time-consuming to use. So it is important to ensure that all the aspects of your website have been thought about and looked after both during and after its development. SEO is also important to think about when you are designing your website structure and adding in the content.

The team at Swan Consulting not only offers the full range of website development and hosting skills you need to ensure your website meets your, and your customers’, expectations, but also the digital marketing necessary to make sure your website is found online in the first place.

What is Website Development?

Web development is the design, building and maintaining of websites. This includes developing “the look” of the website to match the branding, the layout and functionality of the web pages, and the design and updating of the content. The web development process includes web design, web content development, client-side/server-side scripting, database management, network security configuration, and more.

While there are many ways to create a website, there is often a trade-off between simplicity and customisation. Most websites today use a CMS (Content Management System) like WordPress, Squarespace or Wix, but larger or more complex sites are custom-built by development teams.

When you pay for a website to be built, it is important to consider what you want to use the website for, and what kind of skills and experience the website builder has. Generally speaking, a web developer has much broader technical skills while a website designer tends to focus on the graphic design of the site.

SWAN can build new websites or redevelop existing ones – we usually work in WordPress, but can use Squarespace etc. too, and of course we can provide a completely custom site as well.